Alisa Iwagishi
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Bakers Delight

CHALLENGE

Bakers Delight bread is often viewed as less health than its competitors, so we needed to promote its healthy ingredients and benefits.

 

IDEA

Loafstyle is a microsite created for Bakers Delight. The microsite matched the health benefits of each of their healthy bread loaves with the health benefits of yoga, encouraging a healthy lifestyle by combining healthy eating with online yoga classes created by Bakers Delight.

 

ROLE

I helped to design the responsive microsite as well as eDMs for mobile and desktop.

 

SKILLS

Web Design
Digital Design

 

TEAM

Carmela Soares – Creative Director
Brenton Lau – Senior Designer/Art Director
Alisa Iwagishi – Designer

 

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 Mircosite

Mircosite

 Desktop & Mobile eDM

Desktop & Mobile eDM